Acumatica VAR Partners

An Acumatica VAR (Value Added Reseller) is a partner that resells and implements Acumatica, a cloud-based enterprise resource planning (ERP) solution. As a VAR, they offer expertise in Acumatica implementation and customization, providing clients with tailored solutions and support to optimize their operations.

Acumatica does not sell directly to its customers. Only with the help of Acumatica VAR’s does Acumatica end up in the hands of its end users. Acumatica does this as a way to avoid having to focus on selling and implementing their solution and lets them focus on improving it. 

There are a number of benefits to working with an Acumatica channel partner. 

1. Specialization: By splitting responsibilities of selling, implementing, and developing enterprise business tools partners and Acumatica both get to specialize in their designated areas. Acumatica can focus on developing great tools and partners can focus on implementing them. 
2. Tailored Solutions: Acumatica Partners are able to get intimate with their clients and learn their business in and out. This allows them to offer tailored solutions 
3. Duel Layers of Support: Acumatica provides a free level of support to all of its users. However, an Acumatica VAR can provide an additional resource for an Acumatica user to go to when they have questions or if it’s time to expand. Partner support can also be tailored specifically to the user
4. Long Term Business Relationship: Acumatica wants to do well by all of its users. However, with an Acumatica channel partner in the mix there is a special bond that is created between partner and user and both parties benefit from  that bond lasting as long as possible.
5. Industry Expertise: VAR partners often have an industry that they focus on or are more familiar with than others. This allows them to provide insights into how your business can benefit from Acumatica that Acumatica would not be able to do on its own.
6. Technical Expertise: Sometimes VAR partners bring additional technical expertise to the relationship. Such is the case with bēacn. Our team is led by a solutions architect that has over 20 years of experience engineering solutions for enterprise software users. These skills allow us to customize or integrate the Acumatica platform in ways that would not be possible without this expertise, providing our customers with a unique advantage over the competition. 

The Acumatica partner plays a number of roles within the context of the relationship between Acumatica, the partner, and the users. 

1. As mentioned earlier, as an additional layer of support and as a resource for the customer to reach out to when they have a question or related need. 
2. Negotiation with Acumatica during the licensing process. 
3. Technical assistance for when the user needs customization or wants an integration
4. Collaboration with Acumatica on how to best implement the Acumatica solution for the user. 

There are a number of Acumatica partners in the Acumatica ecosystem including: ISV’s, technology partners, managed services partners, and even more. 

However, the VAR is different in that its main role is to help the user purchase the Acumatica solution from Acumatica and then help the user implement that solution. 

An Acumatica VAR is usually a small group of consultants that work with a small group of clients at one time. Unlike Acumatica who serves hundreds of customers at once. Working with a VAR allows for a personalized experience when it comes to the implementation. This allows for a nuanced and well-thought out implementation that is set up to help a client meet their goals when they first considered a business system upgrade and help increase their ROI.